The Benefits Of Beard Butter (How to Make & Use It Properly)

Men have always had beards and for most of that time they been huge bushy messes. But as with everything else, times and expectations have changed.

And help with the quest for a brilliant beard, there is now something amazing called beard butter. It's the perfect solution for your bushy beard problems.

At its heart it is a wonderful, thick creamy mixture that can help keep your beard stay moisturized and help to keep it under control. It can help to soothe skin irritation, stop that horrible dry skin from flaking off all over your black t-shirt, and generally make you feel awesome.

So let's delve deeper into beard butter and get you fully educated.​

​What is Beard Butter?

Basically it's a bit like beard oil, in so much as they are both designed to condition the facial hair, soften both the beard and skin, and nourish the hair and skin.

In short, it stops your beard being itchy and looking so out of control.

But even though on the surface beard oil and beard butter do basically the same job, their composition and benefits can often be quite radically different.

What's the Difference Between Beard Butter ​and Beard Oil​?

The main difference between beard oil and beard butter is that the butter part acts as a carrier for not only the essential oils and lubricants contained in a beard oil, but is also for delivering additional benefits to the beard and skin.

Usually it's a blend of rich and nourishing natural butters, such as coconut an shea butter. These are brilliant because they are natural emollients, easily absorbed into the skin, contain natural acids that help the skin, and also vitamins.

Shea butter is also a natural anti-inflammatory, which will help with any itchy skin or blocked pores.

Some beard butters also contain wax. This is typically beeswax, which gives hold to the hair of your beard. Basically it allows you to shape the beard better and keeps that shape, meaning no more crazy bushy beard.

So at the heart of a beard butter, it's a conditioner for the hair and skin, where as beard oil is more about grooming and shape.

Although only subtle, a beard butter may give a slightly different finish to your beard. Although this will obviously depend on its composition, a beard oil tends to leave your beard looking more shiny.

So for me, beard butter is more powerful because it does the following:​

  • Conditions the skin
  • Conditions the beard hair
  • Contains beneficial natural acids
  • Contains vitamins, usually A, D and E
  • Contains natural moisturizers
  • Doesn't leave a beard looking oily
  • If it contains beeswax, it allows great shaping

As well as beard butter and oil, we should also mention beard balms to avoid further confusion. A balm is a kind of halfway house usually. It's not just an oil, and it's not a full on beard butter.

Beard balm usually contains a lighter blend of butters. But it's a very general term which varies from company to company, so the differences between a butter and a balm can often be very blurred.

​Beard Butter vs Beard Balm

There is often confusion around the differences between beard butter and beard balm. Although they are very similar in composition and use, there are clear differences between them, related to what you want to achieve by applying them.

Beard butter is usually based around either cocoa butter or, more usually, Shea butter. This is mixed with carrier oils and other nutrients to create a very moisturizing and conditioning formula.

The key element of beard butter is its moisturizing and conditioning ability. If you are looking for control over the shape of your beard, then the primary focus of beard butter is not going to help. But if you want to soften and condition your beard, while still retaining a level of grooming control when applying it, then beard butter is exactly what you're looking for.

On the other side of this coin, is beard balm. It also contains carrier oils, but is usually based around beeswax.

The goal of beard balm is primarily to help hold your beard in place, and keep its shape. So it's not about moisturizing and conditioning, it's about look.

Beard balm is suitable for short to medium length beards, but the beeswax contents can make longer beards hard to the touch. So for longer beards, which can get dry and wiry, beard butter could be a better bet.

How To ​Apply Beard Butter ​Properly​

You will be absolutely delighted to know that it's not exactly hard work to apply beard butter to your beard successfully. There's no panic about getting it over the curtains and carpets here, unless you do something spectacularly wrong.

  1. Scoop out a small amount of beard butter from the container and work it into the palms of your hand. A little bit goes a long way so use it sparingly, don't scoop out a huge chunk and start slapping it all over your face.
  2. Work it smoothly into your beard. It's okay to play with it a bit, tease the hair and shape things. Have a bit of fun with it and just make sure you work in evenly all over so it is not visible anymore.​

And that's it. It really is simple.

In terms of how often you should use beard butter, the answer is as often as you need to really. You can use it every single day, even twice a day if you want, is just about not overdoing it so the beard is clogged up with the stuff.

The best time to apply the butter to your beard is when the hair is soft. So the ideal time is after a shower or when you've just washed your face. Always use warm water so that the skin pores are more open as well.

Here's as video that shows the whole process in detail:

​In case you're wondering, here are the products that are being used in the video:

  1. Large Beard Comb by Kent (check out our beard comb recommendations here)
  2. Detroit Grooming Leland Beard Butter (very similar brand)

​Beard Butter: Before and After

​Here's a video where you can see the immediate effect that beard butter has on your beard:

Beard Butter Recipes: How To Make Your Own​ Beard Butter ​(and Save Money)​

You can really have fun and go to town with DIY beard butter by making your own from an amazing variety of recipes.

So you can see how easy it is to get started, let's go through a basic beard butter home brewed recipe for you right here.

Ingredients for classic homemade beard butter:​

  • 2 teaspoons of shea butter
  • 10 teaspoons of coconut oil
  • 1 teaspoon of beeswax
  • A couple of drops of 2-3 essential oils of your choice (rosemary oil for example)

The first step is to gently warm and melt the ingredients together. A great way of doing this is to place a large bowl over some gently simmering water in a saucepan. Make sure the bowl is big enough to sit in the saucepan without being in the water so that it only gets gently warm.

Begin by melting the beeswax. Then add in the coconut oil and gently blend together with a wooden spoon.

Next you should add in the shea butter and the essential oils and gently stir for a few minutes. Once completely melted and warm, remove the bowl from the heat.

You can then put your beard butter in a screw lid container. If you don't have an empty beard butter container, you could always use a hair wax container, or get a screw lid jar or container from eBay.

And there you go, your very own ready to use home recipe beard butter!

In case, you prefer to buy one of the products available, have a look at our top picks below.

Review: Best Beard Butter Available

Overview: Our Top Picks

Our Choice
Fresh Beards Classic - Beard Butter - 4oz by Fresh Beards
Beard Balm Conditioner for Men - Wild Willie's Beard Butter - Amazing Beard Balm with 13 Natural...
Maestro's Classic Mark of a Man Beard Butter, 3 Ounce
Fresh Beards Classic - Beard Butter - 4oz by Fresh Beards
Beard Balm Conditioner for Men - Wild Willie's Beard Butter - Amazing Beard Balm with 13 Natural...
Maestro's Classic Mark of a Man Beard Butter, 3 Ounce
Our Choice
Fresh Beards Classic - Beard Butter - 4oz by Fresh Beards
Fresh Beards Classic - Beard Butter - 4oz by Fresh Beards
Beard Balm Conditioner for Men - Wild Willie's Beard Butter - Amazing Beard Balm with 13 Natural...
Beard Balm Conditioner for Men - Wild Willie's Beard Butter - Amazing Beard Balm with 13 Natural...
Maestro's Classic Mark of a Man Beard Butter, 3 Ounce
Maestro's Classic Mark of a Man Beard Butter, 3 Ounce

1. Fresh Beards "Classic" Beard Butter

What sets this beard butter apart from the rest is the fact that it’s unscented, which means that you don’t have to deal with any overpowering aromas or undertones when you apply it. Instead, it has a revitalizing freshness, and even the oils that it’s made of have a very light odor that you probably won’t even notice.

fresh beards classic beard butter

The Fresh Beards Classic Beard Butter contains only a few ingredients, namely Coconut Oil, Almond Oil, Shea Butter, Avocado Oil, Jojoba Oil and Grape Seed Oil. It also contains a high amount of vital antioxidants, vitamin E and natural emollients which have the ability to soften even the toughest beards.

This product gets its creamy consistency from the Shea butter, which also prevents your beard from getting greasy after you’ve applied it. This means that you can use it anytime, anywhere to give your beard a soft and non-greasy feel.  

You’ll also be glad to know that this beard butter is an American product, and comes highly recommended for anyone who’s looking for a bit of variety in their beard butter products. Plus, Fresh Beard products have some of the most highly requested products on Amazon, which is a sign that it’s a good quality product that offers great value for money

Things we liked

  • check
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    It has a blend of carrier oils that include Almond, Avocado, Coconut, Grape Seed and Jojoba
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    The Shea butter gives it a creamy yet grease-free texture
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    It won’t leave your beard feeling sticky or greasy
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    You can apply it any time you want

Things we didn't like

  • No cons


This beard butter from Fresh Beards is suitable for all beard types and it’ll leave your beard feeling soft and will prevent itchiness. The product is manufactured in the US using only the best ingredients, and it’s basically a really solid option if you’re looking for good quality beard butter.

2. Wild Willie's Beard Butter by Manskape

Wild Willie’s by Manskape is a very good beard butter option and an ideal choice if you’re unhappy with what you’re currently using.

The product is a combination of 13 natural ingredients, which are sourced from local producers in Georgia and mixed by hand, giving it a consistent quality.

willies beard butter

It doesn’t contain any added perfumes, fragrances or colors. The ingredients include Argan Oil, Apricot Oil, Almond Oil, Cedarwood Oil, Castor Oil, Rosemary Oil, Shea Butter, Tea Tree oil, GMO-free Vitamin E, Yellow Beeswax etc.

The Cedarwood is responsible for this beard butter’s woodsy yet mild scent, while the Rosemary oil gives it a dash of its pleasant aroma, which is not overwhelming at all.

To make sure that your beard stays in check the whole day, Wild Willie’s has both beeswax and Shea butter, which is unusual as most beard butters only contain one of these ingredients.

Also, it applies effortlessly, with a texture that’s not excessively oily or sticky, and you only have to put a little bit of it on in order to get the desired results.

All the carrier oils contained in it are rich in Vitamin E, which keeps the beard and your skin fully hydrated.  Want to fight beardruff? The Castor oil will take care of that. What about fungal infections? Well, you can count on the Tea Tree oil to keep them at bay.

Basically, Wild Willie’s is a versatile beard butter that delivers excellent results. In fact, we definitely recommend this as a replacement to your current beard butter if you’re dissatisfied with it.

Things we liked

  • check
    Contains 13 ingredient that are locally sourced
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    American product
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    It’s not greasy at all
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    Contains a slightly woodsy fragrance

Things we didn't like

  • A few reviewers are not too fond of the smell
  • Some reported that this beard butter leaves behind a residue, but this could happen because of incorrect application.


Not only is this beard butter made of 13 organic ingredients, but they are sourced from local producers and then mixed by hand in the USA. This product will prevent your beard from getting itchy while simultaneously moisturizing it for a smooth texture, and it promotes hair growth! A triple-threat if we’ve ever seen one.

3. Beard Butter Maestro Classic Mark of a Man

As a new kid on the block, Maestro’s Classic Mark of a Man Beard Butter has managed to capitalize on something that the older brands missed out on, and that is to base the beard butter on water instead of oil. That’s why it feels light and fluffy when you put it on, and the brand proudly touts this innovation by placing it first in their ingredients list.

maestros beard butter

When you touch this beard butter, it feels very soft and frothy and will instantly dissolve into your beard while you apply it, and will cover your hair completely. Once you apply it, you won’t even notice that it’s there, but the downside of this is the fact that it doesn’t really take hold like the oil-based products. 

Its list of ingredients is also poles apart from what we’re used to, and includes carrier oils, wheat germ oil and coconut oil, as well as a blend of essential oils that includes Mulberry Bark Extract and Abyssinica Seed Oil.

Apart from keeping your beard soft and hydrated, this nourishing beard butter will help you prevent beardruff, and it’s perfect for anyone that struggles with itchiness.

The aroma is mild and pleasant, with none of the floral notes that you often find in other brands, and it instantly soothes and refreshes the beard upon application. In fact, it’s so good that you might end up using it more than you initially intended. Although pricey, its scent and texture are second to none.

Things we liked

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    Water-based formula
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    Feels light and fluffy when you put it on
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    It’s refreshing and almost feels like menthol
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    It’ll keep your beard hydrated and nourished
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    Helps to prevent itchiness and dryness

Things we didn't like

  • It’s a bit expensive, but totally worth the price
  • Its ingredients list is unusually long for a beard butter product


The combined ingredients of the Maestro’s Classic Mark of a Man Beard Butter are ideal for treating an itchy beard, and this beard butter makes for a soft and lush beard that feels fresh all day.


As a rule, the beard butter should be able to improve or enhance the texture of your beard without leaving behind any greasiness or oiliness. Ideally, you also want your beard butter to help you prevent conditions like beardruff and itchiness, while naturally hydrating and moisturizing your beard.

Now, of the three options we reviewed above, Fresh Beards’ Classic Beard Butter ticks all these boxes and more! It’s made with natural ingredients, has a creamy texture, it won’t make your beard greasy, and you can use it anytime you want for a soft and lush beard. The best part is that it’s an American product and is reasonably priced! What more could a man ask for? 

So Should I Use Beard Butter, Beard Oil Or Beard Balm?​

I'm afraid I can't really answer that question for you here. It's all about personal choice and what works for you at the end of the day.

On top of that it's all about the size, shape and style of beard you have, as well as your hair type.

What we would recommend here is testing them all out. It's not expensive to get one of each online from somewhere like Amazon and try them out. There are loads of high quality brands on the market for you to give a go.

Once you've found which works best for you, you can simply develop your own style of application and management.

Don't be afraid to use beard butter, oil or balm in combination if that feels right for your style. The key point is to not make the beard too saturated with oils, because that will start have a negative effect on how it looks, and it could also start to clog up the pores of your skin which is exactly the opposite of what you are trying to achieve.

You can also get a beard comb and even style your beard with a comb after you have applied beard butter to it. Don't be afraid to run a comb through it, as it will help to make it look even cooler.

Note: Have a loot at these related articles for more information:

Just make sure you wash the comb out each time so it doesn't clog up and create waxy lumps, which will get stuck in your beard and make it look like you been eating candles.

So they have it, a quick and easy guide to what beard butter is, how to use it, how to make it and how you can get rid of that big bushy mess forever and join the world of extravagant beards.​

  • Updated May 1, 2019
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